Linio is Latin America’s biggest online retailer.
With ambition to keep on growing, they asked us to help encourage more of their customers to start using their mobile app.
We targeted young adults with smartphones, and sent them a text message containing a discount code, and a download link to Linio’s mobile app.
We created thousands of converts to Linio’s mobile app:
- 14.11% clickthrough
- 1.15% installed the mobile app
- $335 worth of average orders from people redeeming the discount.
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