Helping Movistar Música

The Challenge Movistar wanted to promote its Movistar Música services. Solution Results Compared to the non-sponsored campaign, sponsored messages had: 2.3x higher Click-Rate 1.9x higher video starting rate 3x more video completions (65%!) Return on investment 0xHigher click rate 0%more video completions See more case studies And get more inspiration on how to supercharge your brand.…

Helping Benneton

The objective Promote Benetton Fragrance in a specific location: shopping centers in Colombian cities Audience: Adults, 25-49 years Platform: iOS and Android devices Ad Format: Video Our Solution The initial pool of available video inventory was limited because of the specific geographic targeting required We suggest running the campaign without geographic targeting for a few…

Working with Rexona

The Challenge Rexona wanted to raise awareness of their new anti-perspirant, Rexona Clinical. They were hoping to target female runners in four Colombian cities. Our Solution We tailored a bespoke audience for Rexona, aimed at women aged 18-39 who lived or worked near a Rexona Clinical stockist. And we used geo-targeting to check they often…

Working with Heineken

The Challenge Heineken beer wanted to get closer to their customers. They asked how we could help them build deeper relationships. Our Solution We suggested a message-based promotion, offering people the chance to win a holiday by registering codes printed under Heineken bottle tops. Using contextual messaging, we sent location-based communications to people near bars…

Working with Linio

The Challenge Linio is Latin America’s biggest online retailer. With ambition to keep on growing, they asked us to help encourage more of their customers to start using their mobile app. Our Solution We targeted young adults with smartphones, and sent them a text message containing a discount code, and a download link to Linio’s…

Working with EMI

The Challenge Healthcare provider EMI wanted to win more customers. They were thinking of running a one-off promotion, asking people to register interest. Our Solution We tailored a bespoke audience segment, made up of 50,000 affluent urbanites. And we sent each of them an interactive message. Inviting them to contact EMI. Results EMI were delighted…